Alister

Niseko Tourism has launched the redesigned and refreshed Niseko mobile app, ready for the summer season. This update enhances the user experience and provides comprehensive resources for tourists and locals alike, aiming to further elevate Niseko as a premier summer destination.

The new design includes a streamlined new interface, intuitive navigation, and a range of updated features to meet the needs of all visitors. Key enhancements include detailed information on events, transportation, hiking trails, live webcams, onsens, hotels, restaurants, and shopping. Additionally, the app supports multiple languages, ensuring accessibility for international tourists.

The redesigned app is part of Niseko Tourism’s ongoing strategy to leverage technology in promoting the region’s unique offerings. By streamlining the way that tourists can get the latest information about the resort, Niseko Tourism aims to enhance the overall experience for visitors while supporting local businesses and initiatives.

The updated app is now available for download on both iOS and Android platforms.

• Download for Android HERE.
• Download for iOS HERE.

Niseko Tourism has successfully renewed its official DMO registration with the Japanese Tourism Agency (JTA) for the next three years. in recognition of sustained and successful tourism promotion.

This achievement signifies continued excellence in tourism promotion and collaboration within the Niseko community. The DMO (Destination Marketing/Management Organisation) registration process is rigorous, evaluating an organisation’s ability to meet key performance indicators (KPIs) that demonstrate successful tourism development strategies. Renewal requires not only strong promotional efforts but also active engagement with local stakeholders, ensuring the tourism industry benefits the entire community.

Niseko Tourism’s successful renewal is a testament to the dedication and hard work of the board and our team. We are proud to have partnered with businesses within and outside of niseko local residents, and government organisations to support a thriving tourism industry in Niseko. This renewed DMO status strengthens our ability to attract visitors while fostering a sustainable and responsible tourism environment.

The DMO registration also unlocks valuable benefits for Niseko Tourism gaining priority access to grants and programs offered by the JTA, which will further support our mission of promoting Niseko and developing innovative tourism initiatives. These resources will allow us to invest in projects that enhance the visitor experience, strengthen the local economy, and solidify Niseko’s position as a leading tourist destination.

About Niseko Tourism:
Niseko Tourism is the official destination marketing organisation for the Niseko area. It is a non-profit, member-based marketing organisation that was established in 2007 and now represents over 400 members in the region.

Contact:
Email: [email protected]
Phone: (+81)136-21-2551

A weekly video series created by Niseko Tourism has received a record number of views for the 2023-2024 winter season. Launched on 1 December 2023, the series featured 18 engaging videos that were enjoyed by audiences worldwide.

With the support of a diverse array of sponsors, all members of Niseko Tourism, this winter season’s video series achieved an outstanding total of 1,359,908 views across all videos, setting a new record for Niseko Tourism.

On top of achieving the record number of viewers, the winter 2023/24 video series continued to elevate Niseko’s reputation as a premier winter destination. The impressive viewership numbers highlight the growing global interest in Niseko’s unique winter experiences.

Each weekly video provided information on local businesses and products, events, and resort updates. The series also spotlighted local experiences, from dining to onsen visits, offering viewers a comprehensive view of what makes Niseko special. The video collection featured interviews with industry professionals, including local up and coming skiers, adding a layer of expertise and authenticity to the content.

Niseko Tourism extends heartfelt thanks to all sponsors and partners who contributed to the success of this year’s video series. Their support was instrumental in creating engaging and informative content that resonated with audiences around the world.

Building on the success of the winter 2023/24 video series, Niseko Tourism is eager to continue producing high-quality content in the future. Plans are already underway for the upcoming summer and winter video series, promising even more compelling stories and insights from the Niseko region.

See the full playlist with every video from the 2023/24 winter season on the Niseko Tourism YouTube channel.

To stay updated on upcoming video releases and all things Niseko, subscribe to Niseko Tourism’s newsletter and follow us on social media:

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Contact

For press inquiries and further information, please contact:

Email: [email protected]

Phone: (+81)136-21-2551