We are looking for a Marketing Manager to join our team of driven professionals and live by the mantra, work hard, play hard. We are an exponentially growing property development business that specialises in premium residential property. NISADE is seeking an outgoing marketing manager to join the growing team.
The Marketing Manager’s primary focus will be to increase revenue through a focus on consumer markets, competitor marketing tactics and motivation of the marketing team. This person needs to be technologically savvy and have an in-depth knowledge the guests and client markets of greatest interest in Niseko and to NISADE. As a Marketing Manager you would be responsible for executing your team’s responsibilities in alignment with our culture, and driving company success through performing the following tasks to the highest standards
Tasks
- Lead and motivate staff, both under your responsibility and throughout the organization, to achieve and exceed performance goals and guest service standards
- Coordinate analyze, maintenance, and smooth operation of the company’s website(s), social media, and any other online presence
- Generate innovative ideas to increase web traffic
- Develop SEO-friendly web content for a wide range of users. Includes strategic key phrase placement within compelling and persuasive marketing copy, which maximizes opportunities for indexing, ranking, click-throughs, and conversions; Analyze SEO and marketing metrics
- Design and implement company digital strategies within budget requirements
- Develop and manage relationships with resort operations, local vendors, attractions, restaurants and hotel partners to support regional needs
- Day-to-day pro-active communication with reservations department team to assist with the development of the business
- Train internal teams to use digital technologies
- Communicate to all levels of the organization daily, weekly, and monthly
- Manage analytics of marketing calendar, promotions, and recommends actions based on analytics
- Maintain industry trends and available marketing tools and resources
- Effectively communicates through proposals and presentations for internal and external clients
- Maintain relationships with vendors and marketing partners
- Conduct daily/weekly rate and availability checks on various platforms
- Assist in the preparation of market visits, operational planning, and projects
- You will also need to be versatile, flexible and adapt quickly to the latest guidelines/changes from NISADE
- Other projects as needed or assigned
Requirements
- Bachelor’s degree in relevant field
- Marketing: 3 years; Sales: 1 year; Hospitality or Food: 3 years
- Excellent communication skills
- Outstanding leadership skills
- Great attention to detail and high sense of urgency
- Ability to multi-task and prioritize in a very fast-moving environment
- Eagerness to learn
- Passion for excellent guest experience
- Positive attitude – teamwork orientation and overwhelming desire to please guests
- Ability to meet the expectations of a 5 Star/5 Diamond property
- Prior management experience in a hospitality environment (hotel/resort or restaurant) is required for this position
- Prior reservations and/or revenue management experience is required
- Excellent verbal and written communication skills
- Advanced computer skills with experience
- Experience with marketing research survey development
- Ability to communicate effectively in English and Japanese (Mandarin also highly valued), with employees and customers, both verbally and in writing, and must have excellent writing skills
- Ability to work in a team environment
- Native level English
- Conversational Japanese preferred
- Ability to work under pressure
Benefits
- The chance to lead a great team through a period of massive growth
- The opportunity to make a difference to every customer
- Working in a friendly and successful team environment
- Comprehensive training and introduction programs
- Recognition program for your talents and contribution
- Access to ski lift passes
- Employee discounts to some resorts and activities
- Unemployment insurance, worker’s compensation insurance, health insurance, and welfare pension insurance are available
- Average of 120 days off per year
- One-time Winter Recreational Allowance of 30,000yen
- Annual Salary range: 4,500,000-5,500,000yen